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We tried a number of different versions of our pouches... various shapes, sizes, spout placements, etc. Our own children were our initial test group for the pouches. As our friends saw how easy they were to use and how much our kids enjoyed them, they wanted some reusable food pouches for themselves. So, we extended our test group to our friends and family who were interested. The feedback we received was that our pouches were super helpful... making life easier for parents, while they were able to prepare healthier food for their children. At the same time, the pouches allowed for less waste generation. That sounded like a win-win-win to us!